Foursquare wants to be the mayor of location apps – Dennis Crowley on Foursquare’s gameplan and the secret sauce that drives the mobile service

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Dennis Crowley cut his teeth on location services at mobile pioneer Dodgeball. Things didn’t work out there, but he used his Dodgeball experience to shape Foursquare, an on-the-rise app that blends mobile, location awareness and a clever points system. In this Q&A, Crowley discusses Foursquare’s revenue streams, its unexpected adaptations, and the one feature that gets new users hooked.

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